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Social media metrics = how to measur...

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Sterne, Jim (1955-)

Social media metrics = how to measure and optimize your marketing investment

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Social media metrics/ Jim Sterne
其他題名:	how to measure and optimize your marketing investment
作者:	Sterne, Jim
出版者:	Hoboken, N.J.Wiley : c2010,
面頁冊數:	xxxi, 240 p.ill. : 24 cm.;
附註:	Includes index
標題:	Online social networks - Economic aspects -
ISBN:	9780470583784 (hbk.)

Social media metrics = how to measure and optimize your marketing investment
Sterne, Jim1955-

Social media metricshow to measure and optimize your marketing investmentJim Sterne - Hoboken, N.J.Wileyc2010 - xxxi, 240 p.ill.24 cm.

Includes index

ISBN: 9780470583784 (hbk.)NT724

LCCN: 2010003833Subjects--Topical Terms:

146684
Online social networks
--Economic aspects

LC Class. No.: HF5415.1265 / .S7419 2010

Dewey Class. No.: 658.8/72

Social media metrics = how to measure and optimize your marketing investment
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650 0 $a Online social networks $x Economic aspects $3 146684
650 0 $a Marketing research $3 146269
650 0 $a Social media $x Economic aspects $3 146683
650 0 $a Internet marketing $3 146675

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