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Marketing 3.0 = from products to cus...
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Setiawan, Iwan
Marketing 3.0 = from products to customers to the human spirit
Record Type:
Language materials, printed : Monograph/item
Title/Author:
Marketing 3.0/ Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
Reminder of title:
from products to customers to the human spirit
Author:
Kotler, Philip
other author:
Kartajaya, Hermawan
Published:
Hoboken, N.J.Wiley : c2010,
Description:
xv, 188 p.ill. : 24 cm.;
Subject:
Marketing -
ISBN:
9780470598825 (hbk.)
Marketing 3.0 = from products to customers to the human spirit
Kotler, Philip
Marketing 3.0
from products to customers to the human spiritPhilip Kotler, Hermawan Kartajaya, Iwan Setiawan - Hoboken, N.J.Wileyc2010 - xv, 188 p.ill.24 cm.
Includes bibliographical references and index
ISBN: 9780470598825 (hbk.)NT724
LCCN: 2010481994Subjects--Topical Terms:
146263
Marketing
LC Class. No.: HF5415 / .K68 2010
Dewey Class. No.: 658.8
Marketing 3.0 = from products to customers to the human spirit
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Marketing 3.0
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from products to customers to the human spirit
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Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
260
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Hoboken, N.J.
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c2010
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Wiley
300
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xv, 188 p.
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ill.
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24 cm.
504
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Includes bibliographical references and index
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Marketing
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Kartajaya, Hermawan
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1947-
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146687
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Setiawan, Iwan
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146688
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/ 林步昇 / 遠見天下文化出版 ; / 2023[民112]
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