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企業的社會責任[DVD] = Corporate social resp...

BBCW

企業的社會責任[DVD] = Corporate social responsibility: from principles to profit : 原則與利益的衝突

Record Type:	Projected and video material : monographic
Paralel Title:	Corporate social responsibility: from principles to profit
Title Information:	原則與利益的衝突
Corporate Body:	BBCW
Place of Publication:	台北市
Published:	百禾文化;
Year of Publication:	2008.
Description:	1片DVD(約50分)有聲, 彩色 : 4 3/4吋;
Series:	經濟學系列
Subject:	企業管理 -
Subject:	商業財經
Notes:	作者號取自題名
Summary:	Corporate social responsibility is not a high-minded luxury when bad press puts a chokehold on business growth and profits. This program looks at how product and service providers develop and implement better business practices to satisfy shareholders, customers, employees, and the community. Companies such as Shell, DHL, Nike, and GlaxoSmithKline_placed on the hot seat by Greenpeace, the World Wildlife Fund, Oxfam, and other watchdog groups_explain how they dealt with environmental impact management, ethical supply chain management, equitable treatment of employees, proactive addressing of consumer disgruntlement, and accurate assessment of shareholder sentiment. A BBCW Production. (51 minutes)當不好的報導衝擊了企業的成長和獲利時,企業的社會責任就不再是一個過高的情操要求,企業要提供更好的發展,去滿足股東、客戶、員工和社會的需求。例如SHELL , DHL , NIKE 和GLAX關懷綠色和平、世界野生動物基金會、牛津饑荒救濟委員會和國際監督組織,為什麼...?

企業的社會責任[DVD] = Corporate social responsibility: from principles to profit : 原則與利益的衝突
BBCW

企業的社會責任[DVD] = Corporate social responsibility: from principles to profit : 原則與利益的衝突 / BBC製作 - 台北市 : 百禾文化, 2008.. - 1片DVD(約50分) ; 有聲, 彩色 ; 4 3/4吋. - (經濟學系列).
作者號取自題名.
企業管理
商業財經

企業的社會責任[DVD] = Corporate social responsibility: from principles to profit : 原則與利益的衝突
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