語系:
繁體中文
English
說明(常見問題)
回圖書館
登入
回首頁
（回前一個查詢頁籤）
[ subject:"Publicity." ]
切換:
標籤
|
MARC模式
|
ISBD
Manager's guide to marketing, advertising, and publicity
紀錄類型:
書目-電子資源 : 單行本
正題名/作者:
Manager's guide to marketing, advertising, and publicity/ Barry Callen.
作者:
Callen, Barry.
出版者:
New York :McGraw Hill, : c2010.,
面頁冊數:
xviii, 250 p. :ill. :
附註:
Includes index.
標題:
Marketing. -
電子資源:
Click for full text (McGrawHill)
ISBN:
9780071627962 (pbk.)
Manager's guide to marketing, advertising, and publicity
Callen, Barry.
Manager's guide to marketing, advertising, and publicity
[electronic resource] /Barry Callen. - New York :McGraw Hill,c2010. - xviii, 250 p. :ill. - Briefcase book..
Includes index.
ISBN: 9780071627962 (pbk.)
Nat. Bib. No.: GBA953628bnbSubjects--Topical Terms:
73316
Marketing.
Index Terms--Genre/Form:
96803
Electronic books.
LC Class. No.: HF5415 / .C3553 2010
Dewey Class. No.: 658.8
Manager's guide to marketing, advertising, and publicity
LDR
:00797cmm a2200229 i 4500
001
156008
006
m d
007
cr nn muauu
008
160219s2010 nyua s 001 0 eng
015
$a
GBA953628
$2
bnb
020
$a
9780071627962 (pbk.)
020
$a
0071627960 (pbk.)
020
$a
9780071713467
040
$a
UKM
$c
UKM
$d
BTCTA
$d
YDXCP
$d
BWX
$d
CLE
$d
PX0
$d
OCLCQ
041
0
$a
eng
050
4
$a
HF5415
$b
.C3553 2010
082
0 4
$a
658.8
$2
22
100
1
$a
Callen, Barry.
$3
298685
245
1 0
$a
Manager's guide to marketing, advertising, and publicity
$h
[electronic resource] /
$c
Barry Callen.
260
$a
New York :
$c
c2010.
$b
McGraw Hill,
300
$a
xviii, 250 p. :
$b
ill.
490
0
$a
Briefcase book.
500
$a
Includes index.
650
0
$a
Marketing.
$3
73316
650
0
$a
Advertising.
$3
97296
650
0
$a
Publicity.
$3
100652
655
7
$a
Electronic books.
$2
local.
$3
96803
856
4
$u
http://taebcmgh.sa.libraryandbook.net/FE/advanceSearch.do?method=toView&id=YsdsdebY18711dc7Y
$z
Click for full text (McGrawHill)
筆 0 讀者評論
多媒體
評論
新增評論
分享你的心得
Export
取書館別
處理中
...
變更密碼
登入