行銷學
Overview
Works: | 47 works in 47 publications in 47 languages |
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Titles
行銷企劃 = Marketing planning : 邏輯、創意、執行力; logic, creativity, implementation
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行銷企劃 = Marketing planning : 邏輯、創意、執行力; logic, creativity, implementation
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國際行銷管理 = International marketing management : 亞洲觀點與全球思維; Asia perspective & global thinking
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策略行銷分析 = Strategic marketing analysis : 架構與實務應用; framework and practical applications
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行銷研究 = Marketing research : 實務與理論應用; practices and theoretical applications
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策略行銷分析 = Strategic marketing analysis : 架構與實務應用; framework and practical applications
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(Language materials, printed)
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