High technology industries - Marketing.

The product manager's toolkit = methodologies, processes and tasks in high-tech product management / by: (書目-電子資源)

It's not about the Technology = Developing the Craft of Thinking for a High Technology Corporation / by: (書目-電子資源)

Economics/Management Science.

New products- Planning.

Business/Management Science, general.

Marketing.

New products- Management.

High technology- Marketing.

Organization/Planning.

Technology Management.

Product management- Decision making.

High technology industries- Marketing.