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Overview
Titles
Subjects
Business names.
Overview
Works:
3 works in 3 publications in 3 languages
Titles
The global corporate brand book
by:
(Electronic resources)
Brands = the logos of the global economy /
by:
(Electronic resources)
Living the brand = how to transform every member of your organization into a brand champion ; in association with Marketing /
by:
(Electronic resources)
Subjects
Brand name products.
Electronic books.
Management- Employee participation.
Marketing.
Corporate image.
Business names.
Globalization- Economic aspects.
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