Business & Economics - Marketing - General.

Product and market development for subsistence marketplaces by: (書目-電子資源)

Evaluating marketing actions and outcomes by: (書目-電子資源)

Getting better at sensemaking by: (書目-電子資源)

Essays by distinguished marketing scholars of the Society for Marketing Advances by: (書目-電子資源)

Organizational culture, business-to-business relationships, and interfirm networks by: (書目-電子資源)

Sales & marketing management.

Business & Economics- Marketing

Management & management techniques.

Consumer behavior- Developing countries

Decision making.

Sales & marketing.

Perception.

Subsistence economy

Management decision making.

Total quality management.

Strategic alliances (Business)

Purchasing & supply management.

Consumers- Developing countries

Customer relations- Management.

Business networks.

Marketing- Developing countries

Marketing- Management.

Interorganizational relations.

Organizational effectiveness.

Marketing.